Google Tag Manager -
Tags
- ye bahut sare tag hote h jo ki third party code hote h
- ye sara data us third party ko deta h jo hmari website p activity hoti h
Featured - Google Analytics | Google Tag | Google Analytics GA4 Event | Google Ads | Google Tag | Conversion Liker | Google ADS Conversion Tracking | Google Ads Remarketing | Google Ads Calls from Website Conversion | Google Ads User-Provided Data Event | Floodlight | Google Tag | Conversion Linker | Floodlight Counter | Floodlight Sales | CMP Templates
Custome - Custom HTML | custom Image
More - LinkedIn Insight | Pinterest Tag | Quora Pixel
Event
- Ye ek tarh se intraction hota h
- hmne apne page p kya event kiya h like ise trigger bhi keh sakte h
Trigger
- Ye jo bhi condition h ye triger define krta h ye tag k bina kam nhi krta h
- isme alg alg condition hoti h ki hme kya chahiye page view, scroll etc
Page View - Consent Initialisation | Initialisation | Page View | DOM Ready | Window Loaded
Click - All Elements | Just Links
User Engagement - Element Visibility | Form Submission | Scroll Depth | YouTube Video
Other - Custom Event | History Change | JavaScript Error | Timer | Trigger Group
Variables
- Variable VO hoti jo value ko store krti h,
- ye real time value store krti h
- gtm m do tarh k variable hote h build in vaiable and user degine vaiable hote h
- man lo jo bhi video h usme jo value jati h vo kahi n kahi store hoti h, vhi vaiable hote h
Pages - Page Url | Page Hostname | Page Path | Referrer
Utilities - Event | Environment Name | Container ID | Container Version | Random Number | HTML ID
Errors - Error Message | Error URL | Error Line | Debug Mode
Clicks - Click Element | Click Classes | Click ID | Click Target | Click URL | Click Text
Form - Form Element | Form Classes | Form ID | Form Target | Form URL | Form Text
History - New History Fragment | Old History Fragment | New History State | Old History State | History Source
Videos - Video Provider | Video Status | Video URL | video Title | Video Duration | Video Current Time | Video Percent | Video Visible
Scrolling - Scroll Depth Threshold | Scroll Depth Units | Scroll Direction
Visibility - Percent Visible | On-Screen Duration
Template
- Ye third party code hote h, jaise ki facebook pixel ka template nhi hota h,
- gtm templates nam ki website h vha p jaha k download kr sakte h or fir usko gtm m import kr sakte h
- Import krne k bad hm ise search krenge to ye easily show hoga jaise baki template ko search krte h
Workspace
- ye jb team work krti h tb workspace ki jarurt padti h. yha p jitne marzi workspace use kr sakti h,
Delete Trigger
-Kabhi trigger ko delete krne k liye pahle hme us tag se usko alg krna padega fir uske bad hi delete krega.
- Overview m ja k use restore kr sakte h
Google Tag Manager
- ye development team ko khatm kr deta h, jo bhi script lagani h website m bar bar uske k liye hme dikat ho jati h or development team ki help chahiye.
- ye speed bhi incrase krti h.
- agr bar bar code lagate h to hmari webspeed km hoti h kyuki java script lgti h jise load hone m time lagta h
- ye free software h
- iske liye pahle google tag manager connect krna padta h
- isme hme facebook twitter or bhi third party ki acitivity dekh skate h
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Practice
Text Click
- Kisi bhi text p click krna like any word like your
- Tag Bnao : usme event paratmer or google analytics ka measure id dalo
- trigger bnao like click element k bad some click k bad click text, isme hm koi bhi text dal sakte h jo bhi hme data m show krna ho
kisi single Link P Click Krana Button P Click kran ya text p click krna
- jb bhi hm kisi anchor text p click kre to like menu p jo internal link bne hue h. Use bhi click text m hi liya jaega
- tag bano : hme trigger m almost same hi rakhn h sb kuch like GA4 K Sath connectivity, uske bad event ka name, event ka parameter, event value dalni hogi jis se easily pta lg jaega ki kon se parameter work kr rhe h.
- Trigger bnao : iske bad hme just link p clike krna h, fir click text lena h, fir container uske bad jis p link p click krna h use vha p likhna h. then save or preview mode uske debug krna h analytics me.
YouTube Video on Website
- Jo bhi video hmari website p lgi h usko kese trigger krna h
- tag bnao usme ga4 k bad event name m video, event parameter m category m video vaiable dal sakte h or value m bhi variable dal sakte h , ye hmari apni knowledge k liye hota hi
- Trigger bano isme hme jo bhi chiz track krni h un sb ko dal do. like screenshot
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Scroll Depth
- isme hme scroll ko measure krna hota h
- Tag bano : isme ga4 connectivity or parameter name fill kro
- Trigger Banao : isme hme pahle scroll depth ko chose kran h then option h ki verticle horizontal or sabhi page p fire krna h ya particular page pr
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- ye hmare website p koi bhi element le skte h with the help of class or id se ye track krega
- tag bano sme sb kuch vese hi krna h bs template vo wali use kro jisme data dekhna h
- trigger bano isme hme element visibility ko lena h or fir usme class ya id m se ek ko choose krna h taki hm us data ko dekh ske, kitbe percentage scroll krana h vo bhi dekh sakte h
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Twitter Pixel Add
- Isme jo bhi activity krni h taki twitter m iska data ja ske
- tag bano : isme hme twitter ka template search krana h uske bad hme ek unique id dalni h
- trigger bano : usme all page p click kr do
- ye third party tag h.
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LinkedIn Tag
- tag banao likedin ka tag
- trigger banao fir isko all page pe fire kr do
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Pinterest Tag
- yha p base pixel use krna padta h pinterest account m, ye ads pinterest p ja k milta h
- tag banao pinterest ko select kro
- trigger banao fir isko all page pe fire kr do
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Quora Tag
- ye bhi ads manager m milta h hme pixel
- tag banao quora ko select kro
- trigger banao fir isko all page pe fire kr do
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Facebook Pixel Tag
- isme hme pahle fb pixel ka tag nikalna h, pahle base pixel ko nikalo, ye hme business setting m ja k data source m ja k pixel p clik kran h, ya fir template m ja k import kro
- tag banao Facebook ko select kro
- trigger banao fir isko all page pe fire kr do
Tawk to chat tag
- isme bhi hme tawk to ka template lagana padega
- tigger ko all page p fire kr do
- ye bhi same h custome html code se download kro or insert kro code ko
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Outbond Click url
- kisi bhi external link p click krke use track krana
- tag bano ga4 ka or value bharo
- trigger bano just link ka or isme value bharo fir does not contain our website
- isse hm ye pta kr skte h ki user hamri website se kon se link se exit kr rha h
- Isme hm varible bhi bna skate h
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Schema Tag
- iska bhi custome code pahle nikal lo or vha p paste kr do jaise tawk to wale m kiya h
- tigger ko all page p fire kr do
- ye bhi same h custome html code se download kro or insert kro code ko
- or alg page p chahiye to vha p page ka dal do
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Pdf and Docx File Tag
- isme tag k liye normal hi krna h
- trigger m just links k bad click url fir match type or deine krna pdf file
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404 page tag
- isme hme pahle variable banana padega jo ki javascript se liya h,iske bad hme container loaded m ja k variable p click krna h or dekhna h ki us varible m kon c string value store ho rhi h jaise page not found
- trigger k liye hme page view m ja k variable name select krna h or fir vha string value deni h
- tag bano or trigger ko call kro
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Pop Tracking
- ye bhu element visibility ki tarh hi kam krta h
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Image Hover Tag
- Iske liye custome template m code dalna padega or image ki class leni h
- tigger k liye DOM m jao or trigger kro
- fir se tag p jao or fir trigger m jao custome event m jao or vha gtm.hover bano
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Text Copy Tag
- ye bhi same h image hover ki tarh se
- pahle custom html m code dalo
- trigger m sabhi page fire kro
- variable bnao data layer ki help se
- fir se tag bano kyuki ga4 m bhejna data
- fir se trigger kro custome html ko textCopied k liye
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Whatsapp tag
- ye do version m hota desktop or mobile m
- isme do trigger bnane padenge
- trigger m ja just link uske bad some link click fir click url or fir contain m mobile ya desktop link dal denge jaise ki kisi link p click krke uska data aa jaega
- tag bano ga4 event or isko connect kr do
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